Magnify Media


Plimsoll Productions acquires ‘Master Cleaners’ US & UK format rights

ITV Studios-owned UK prodco Plimsoll Productions has acquired the rights to adapt Danish competition format Master Cleaners (aka Det Rene Vanvid) for the US and UK markets. The format, distributed by Magnify Media, was originally created by Danish indie Heartland TV and pits the most obsessive sticklers for cleanliness against their fellow perfectionists in a […]

Belgium’s Primitives hires Magnify alum as sales & acquisitions chief

Benelux format distributor Primitives has named a Be-Entertainment and Magnify Media alum as its new director of sales & acquisitions. Simone de Pruyssenaere de la Woestyne replaces Siobhan Crawford, who stepped down in April as revealed by TBI, and will be responsible for all acquisitions and sales at the Belgium-based format distributor. De la Woestyne has worked in distribution […]

Formats round-up: Be-Entertainment hires sales exec; Fremantle takes ‘Fame In The Family’ rights; Magnify sells ‘Love Raft’

Be-Entertainment hires sales exec Belgian distributor Be-Entertainment has hired Jack Solesbury as VP of finished & format sales. Joining the company on 1 April, Solesbury will be tasked with further growing the sales of scripted and non-scripted finished titles for Be-Entertainment outside of the Benelux, as well as being part of the format sales team. […]

Sweden’s TV4 & C More remake Norwegian pregnancy drama ‘Heartbeats’

Sweden’s TV4 and C More have ordered a local version of Norwegian drama Heartbeats, after striking a deal via Plimsoll Productions-owned Magnify Media. The 8 x 16-minute format is being produced by Baluba for free-to-air broadcaster TV4 and its sibling streamer C More. Magnify will distribute both the Swedish and Norwegian completed series worldwide, with […]

Magnify Media launches formats showcase

Plimsoll Productions-owned UK distributor Magnify Media is launching a formats showcase ahead of MIPCOM next week. The New Formats Showcase will offer scripted and unscripted product, including 10 x 28-minute Love Raft, produced by Story Productions for DR3 in Denmark. It follows 10 singletons who are matched into couples and spend 10 days sailing down a […]

UK’s Magnify Media hires ViacomCBS alum to head sales & copros

Plimsoll Productions-owned UK distributor Magnify Media has appointed former ViacomCBS International exec Anthony Appell as head of sales & co-productions. Appell joins having been head of pre-sales and co-production consultant for Viacom International Studios UK for the past three years, where he worked on shows including Story Of The Songs for ViacomCBS’s C5 in the […]

Fremantle takes ‘Good With Wood’ production rights in multiple territories

Fremantle has acquired production rights in multiple territories to competition series format Good With Wood following a deal with distributor Magnify Media. The company will be able to produce local versions in Spain, Italy, Portugal, France, Hungary, Belgium, The Netherlands, Denmark, Sweden, Finland, Norway, Poland, Israel, India, Indonesia. Mexico and Australia. The original version of […]

Plimsoll buys out Magnify Media, taking full ownership of UK distributor

Private equity-backed Plimsoll Productions has struck a deal to take full ownership of Andrea Jackson’s distribution outfit Magnify Media.   The company, which Plimsoll took a minority stake in four years ago, was founded in 2015 and represents titles from rights owners ranging from Argonon and Rare TV, to broadcasters such as NRK and YLE. […]

News round-up: VIA orders Armoza dating format; SVT snags ‘Fittest Family’; ShortsTV update

VIA orders Armoza’s ‘lean production’ dating format South African lifestyle channel VIA has ordered a local version of Date In Reverse from ITV Studios-owned Armoza Formats. The format, which was created by Volley Formats, Shenhar Productions and Daniella Slavik, follows two singles who get to know each other by experiencing a relationship’s most meaningful milestones […]

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