Magnify Media


News round-up: VIA orders Armoza dating format; SVT snags ‘Fittest Family’; ShortsTV update

VIA orders Armoza’s ‘lean production’ dating format South African lifestyle channel VIA has ordered a local version of Date In Reverse from ITV Studios-owned Armoza Formats. The format, which was created by Volley Formats, Shenhar Productions and Daniella Slavik, follows two singles who get to know each other by experiencing a relationship’s most meaningful milestones […]

TBI Formats: Seven ways to future-proof your format

Girts Licis, head of strategy at global consultancy K7 Media, gives his top tips on future-proofing in the fast-changing format market and offers insights from the intelligence firm’s recent report, Tracking the Giants: The Top 100 Travelling Formats. Relationship building In an increasingly digital world, you can’t underestimate the importance of a human relationship. Before […]

Mediaset takes Magnify Media car-based gameshow into Italy

Mediaset in Italy has ordered a local remake of an automotive-focused gameshow that was first ordered by the BBC in Scotland. Test Drive follows three teams as they embark on a road trip through beautiful scenery en route to a mystery destination. During the drive, they must answer questions via a specially adapted satnav, with […]

Magnify books Norwegian comedy ‘Couples Therapy’ into Denmark

DR in Denmark is to air a remake of Norwegian shortform comedy Couples Therapy, which first aired on NRK. Two seasons are in the works with Nordisk Film TV, made up of a 6 x 12 minute first run followed by 4 x 12 minute Christmas specials. It is due to premiere on DR in […]

Show of the week: ‘Wrong Kind of Black’

Set in 1960s and 1970s Australia, Wrong Kind Of Black (4 x 13-22 minutes, 1 x 60 minutes) tells the life story of Boori Monty Pryor, who became one of the country’s hottest DJs. Dubbed ‘The Black Superman’ at the height of the disco period, Monty was spinning discs in Melbourne at a time of […]

Magnify scores first scripted format deal with YLE’s ‘Mental’

Andrea Jackson’s Magnify Media has struck its first scripted format deal, selling Mental into France Télévisions’ VOD platform Slash, with a 10 x 23-minute series set to go into production in May with delivery this Autumn. The original series is produced by It’s Alive Productions and Finland’s state broadcaster YLE. The French adaptation is a co-production from Paris-based Black Sheep Films and […]

Distribution innovation: Are distributors the new marketeers?

In a period where distributors need to be nimble and multi-skilled, serving as pseudo-commissioners, producers and development execs, there is yet another string to add to their bows: that of marketeer. In the “peak TV” era, it is no longer enough to buy, make and place content – distributors must also ensure that a programme […]

Show of the week: Fittest Family

Now in its sixth series for RTE1, the Fittest Family format is starting to gain traction in the international market. Distributor Magnify Media recently closed the first format license deal for this reality-fitness competition with Chilean network Chilevisión, owned by Turner Latin America, commissioning a local version. Fittest Family sees 12 mega-fit families compete in […]

Magnify’s Fittest Family lands in Germany

Andrea Jackson’s Magnify Media has sold reality-fitness format Fittest Family into ProSiebenSat.1. The German broadcaster has ordered a 4 x 90-minute version of the format, which was originally created for Irish broadcaster RTÉ. It will launch in a primetime slot in Germany this spring. The show will be produced by German superindie Constantin Entertainment, with whom the deal was […]