K7 Media


How to bridge the divide in teen TV

As linear viewership among teens and tweens continues to decline, Mark Layton finds out what’s enticing this audience away from the TV set and how ‘traditional’ broadcasters are attempting to engage them The number of teens and tweens watching broadcast TV has been on the decline for several years now. While the figures vary from […]

TBI Tech & Analysis: Running the numbers on global formats

TBI’s deputy editor Mark Layton dives into K7 Media’s annual format report to uncover the most in-demand genres over the past year and explores the option-grabbing IP that points to where the trend is going next. The past 12 months have seen a rising demand for tried-and-tested unscripted content, with the global pandemic having brought scripted […]

TBI Weekly: How format risk & reward is changing

‘Iconic’ format reboots have become a regular event over recent months but as Tim Dams discovers, the risk threshold is changing as broadcasters and streamers employ new strategies to get fresh IP onto screens Broadcasters have long focused their spend and schedules on formats with a proven track record, a trend that has only cemented itself over […]

ITVSGE hires K7 Media’s head of strategy Girts Licis to oversee licensing

ITV Studios Global Entertainment (ITVSGE) has appointed K7 Media’s Girts Licis to work across its international licensing operations. Licis becomes SVP of licensing & strategy for non-group & emerging markets at ITVSGE, which is headed up by Maarten Meijs and focuses on unscripted and formats. He replaces Sebastian Van Barnevel, who was previously head of licensing for […]

TBI Formats: Seven ways to future-proof your format

Girts Licis, head of strategy at global consultancy K7 Media, gives his top tips on future-proofing in the fast-changing format market and offers insights from the intelligence firm’s recent report, Tracking the Giants: The Top 100 Travelling Formats. Relationship building In an increasingly digital world, you can’t underestimate the importance of a human relationship. Before […]

TBI Formats: Why Korean IP will cut through globally for years to come

As part of our focus on delivering more incisive commentary on the global content business, TBI is launching a series of new strands of longer-form content, which will be delivered online to our viewers around the world. These daily, genre-focused features are designed to provide deeper insights into how the business is changing and feature […]

The case for TV and TikTok

TikTok has become one of the most talked-about social media launches of recent years, but producers and broadcasters are still in the dark on how best to navigate it. Manori Ravindran explores the do’s and don’ts for those working with one of the world’s fastest growing apps There’s a justifiable level of bewilderment about one […]

Why the scripted format boom is fuelled by relatable storytelling (Column)

K7 Media insight manager Richard O’Meara breaks down the findings of the consultancy’s latest Tracking The Scripted Giants report, which reveal that the scripted ideas being remade around the world are largely humble, human stories rather than big-budget brainteasers.  The value of a good story has never been greater. With unprecedented competition between broadcasters and […]

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