Burton will be responsible for distributing Twofour Group’s formats and finished programming catalogue to broadcasters across French and English-speaking Canada and the Middle East.
Previously Burton worked with Twofour across various productions for the group, before starting his career in sales.
More recently, he worked for international TV research consultancy K7 Media, where he promoted and presented research worldwide.
Eniela Bella, VP Sales – EMEA & Latin America, said: “We’re delighted to welcome Tom back into the team at a time when our format and finished tape sales are stronger than ever. His knowledge and experience of the industry is a great addition to the team.”
Burton will head to Discop Dubai next week with a slate that includes formats such as This Time Next Year.