Guy Bisson


TBI Weekly: Content rights are ‘key battleground’ in streamer war

As 2019 goes by, the looming clash of the streamers gets closer. WarnerMedia this week confirmed it will unveil its streaming service in the fourth quarter of 2019, and Netflix borrowed another $2bn to further build up its library of content. The announcements come just weeks after Disney+ and Apple announced details of their upcoming […]

Will 2019 mark the end of niche SVOD?

Media giants are closing their niche streamers to prepare for mega mainstream platforms, but will this mark the end of speciality services? Kaltrina Bylykbashi investigates The closure of Warner-owned streamers DramaFever and Filmstruck – which AT&T inherited in its takeover of Time Warner in 2018 – rocked the industry and its fans late last year. […]

TBI Weekly: What’s next for Comcast, Sky and the Murdochs?

As 21st Century Fox walks away from Sky after selling its 39% stake in the business to Comcast, Ampere Analysis research director Guy Bisson predicts that Sky will transform – but don’t expect major changes. Believe it or not, but I was one of Sky TV’s very first employees. Back in the late 1980s while […]

Snapchat users love comedy and sport, shun docs

Snapchat allows content companies to reach young viewers in a way that other social and video platforms cannot do with comedy, horror and sport among the key programming genres. New research from Ampere Analysis shows that Snapchat delivers a young audience that want to engage with content on mobile devices. It is better at reaching […]

SVOD-only households on the rise

The proportion of homes ditching traditional TV and exclusively taking an SVOD service is on the rise, according to new research. The overall number of subcription bide-on-demand homes continues to increase globally, and within that group, the number of SVOD-only homes is also on the up, Ampere Analysis reports. Its data shows the US is […]

SVOD users ‘turning away from pay TV’

SVOD consumers watch more TV than pay TV-only homes and are increasingly turning way from pay TV services, according to Ampere Analysis. Speaking at the at the ‘Rethinking the world of online TV: Competition or co-optition?’ event on the fringes of the IBC conference over the weekend, Guy Bisson, research director at Ampere Analysis said […]

The TBI Scripted Survey 2016 – part V

The TBI Scripted Survey 2016 reveals why, where and how the genre is evolving, tackling the big issues with anecdotal evidence and data gathered from the world’s top scripted executives. Lights… camera… action! How has binge viewing changed the market for drama?   With global services to feed, the search for universal drama stories has […]

The TBI Scripted Survey 2016 – part II

The TBI Scripted Survey 2016 reveals why, where and how the genre is evolving, tackling the big issues with anecdotal evidence and data gathered from the world’s top scripted executives. Lights… camera… action!   The Netflix question: what is the single most important way in which Netflix has changed the TV drama market?   It […]

The TBI Scripted Survey 2016 – part I

Drama’s prolonged period in the sun doesn’t seem like ending any time soon. In fact, it feels like it might go on longer than anyone could have predicted. In the US, there are near-on 70 cable channels commissioning shows, while Europe has seen an explosion of free and pay TV channels and producers coming together […]

Content owners ‘will go D2C as cord-cutting bites’

Cord cutting in the world’s high-income pay TV markets will have a direct impact on the content spend, meaning channels and content producers will increasingly look to other routes to reach consumers, such as direct-to-consumer services. The findings were contained in the latest cord-cutting research from UK-based media research house Ampere Analysis. It said that […]