US-based social media firm Snap, owner of the Snapchat app, will no longer fund original programming amid plans to cut 20% of its workforce as part of a wider restructure. Snap’s latest investor update revealed that the company is to let go 1,2000 employees and is halting investment into new Snap Original titles for its […]
Snapchat has commissioned UK-based Barcroft Studios to produce a new unscripted series that will explore issues around mental health. Mind Yourself will be a 10-episode series that will attempt to provide an honest and intimate portrait of a young person experiencing or recovering from a mental health issue. It will explore issues such as OCD […]
Social media company Snap is moving further into original programming by tapping celebrities including Arnold Schwarzenegger and Serena Williams for its newly launched ‘Creator Shows’. The content will last between three and five minutes, with eight to 10 episodes per season, and will feature celebrities such as Williams, Schwarzenegger and Kevin Hart, along with creators […]
Snapchat has acquired five new titles from Barcroft Media. The London-based factual producer has sold eight programs into the mobile-first platform, including Ridiculous Ride, Snapped In The Wild, Beast Buddies, Born Different (pictured) and Shake My Beauty, which are now available on Snapchat’s Discover page. Born Different premiered on the platform last month and its first […]
Business-focused social network LinkedIn is considering a move into original programming, according to a report by The Information. The social network’s CEO Jeff Weiner (pictured) is reported to have said that shows such as Shark Tank (the equivalent of Dragons Den in the US) could be the kind of programming that works with its users, […]
Snap Inc’s VP of content Nick Bell has said the platform is set to release scripted content before the end of the year during a keynote speech at the Edinburgh International Television Festival. While discussing the platform’s commissioning and financial model, Bell said: “Candidly, we haven’t gotten into scripted yet because scripted is expensive, and we want […]
Viacom-owned music channel MTV has launched a localised ‘Publisher Story’ on Snapchat’s Discover platform in France. This is Viacom’s first fully localised, non-English channel to debut on Snapchat Discover. MTV in English is already available on Snapchat in the US and internationally. MTV is the first television channel in France to join Snapchat Discover, offering […]
US media giant Time Warner will produce a series of original programmes for social media platform Snapchat under terms of a new deal. The Warner Bros. and Turner parent has committed to a global media partnership with Snap Inc. that spans everything from media spends to development and production of exclusive shows. The programmes will […]
BT Sport is partnering with Snapchat in the UK on social coverage of Saturday’s UEFA Champions League Final. Snapchat’s ‘Our Story’ coverage of the Juventus vs. Real Madrid match will include clips and match footage from BT Sport to complement the Snaps submitted from fans in the stadium, the teams, and people watching at home. […]
In a sign that TV networks are becoming increasingly interested in originating content for social media platforms, US network NBC is, today, launching a Snapchat version of its new World of Dance series – eight days ahead of the show’s television debut. The much-hyped World of Dance, which features Jennifer Lopez as a judge, is […]
