NENT Group


NENT Group rebrands as Viaplay Group in streaming focus

Nordic Entertainment (NENT) Group has rebranded to Viaplay Group to reflect its increased strategic focus on its streaming service of the same name.  Viaplay aims to have a presence in at least 21 countries by the end of 2023, including 16 direct-to-consumer markets for the Viaplay app and five partner markets for the Viaplay Select […]

Viaplay builds ‘The Fortress’ in new Norwegian dystopian drama

Nordic streamer Viaplay has commissioned dystopian drama The Fortress as its next Norwegian original series. The 8 x 45-minute drama is set in the bleak future of 2037, where Norway has isolated itself from the rest of the world by building an enormous wall around the country. Within the barrier, people enjoy privileged and sheltered […]

Zodiak TV founder Patrick Svensk launches podcast investment firm

Former Zodiak Media and Kanal 5 exec Patrick Svensk has launched a new Stockholm-based firm involved in the podcast industry. PodX Group aims to assist creatives by investing in their output and IP, offering financing, business development and commercialisation for producers. He has co-founded the company with Fredrik Said, the former head of new market […]

Exclusive: NENT’s ex-head of drama development & ‘Litvinenko’ exec departs

Nordic Entertainment (NENT) Group’s former head of drama development and Litvinenko producer Josephine Zapata Genetay has departed the company, TBI has learned. Genetay was an exec producer of international scripted content at NENT and had worked on a raft of shows for the company, including its upcoming ITV and Viaplay drama Litvinenko. The series, which […]

Viaplay takes DreamWorks Animation streaming rights in NBCU deal

NENT Group SVOD Viaplay has taken exclusive streaming rights for more than 400 episodes from kids and family series, including several DreamWorks Animation shows, after inking a deal with NBCUniversal Global Distribution. Starting in spring 2022, Viaplay will have exclusive streaming rights to NBCUniversal’s children and family portfolio across the Nordics, Netherlands and Poland. The multi-year […]

Viaplay names former Ziggo content chief to lead int’l partnerships

Viaplay has appointed the former director of content & entertainment at Dutch streamer Ziggo to become head of international partnerships for the Nordic Entertainment (NENT) Group-owned service. Yoram Levi will focus on commercial business development, planning and expanding sales channels in Viaplay’s international markets, with the appointment coming shortly before the streamer launches in the […]

NENT Group acquires 700 hours from eOne in new content deal

Nordic Entertainment Group (NENT Group) has acquired more than 700 hours of content from Entertainment One (eOne) in a deal covering NENT services in the Nordic and Baltic regions, Poland and the Netherlands. The multi-year, multi-genre deal is the largest to date between the two companies and includes programming such as ABC Australia drama series […]

NENT sets US launch date for Viaplay after striking Comcast deal

Nordic streamer Viaplay is to launch in the US on Wednesday, offering 1,100 hours of programming at a cost of $4.99 a month. The roll-out, via NBCUniversal and Sky owner Comcast, comes a year since Viaplay owners Nordic Entertainment (NENT) Group first outlined its Stateside ambitions. A direct-to-consumer app for the US will also be […]

Viaplay hires Kennard Bos for originals as Netherlands launch date set

Nordic Entertainment (NENT) Group has appointed Vincent TV’s Kennard Bos to become the first exec producer for Viaplay in the Netherlands and set a launch date for the SVOD in the country. NENT revealed it would be launching a Dutch version of the Nordic streamer earlier this year and has now confirmed it will go […]

Viaplay strikes MGM coproduction pact for English-language drama

Nordic Entertainment (NENT) Group has forged a multi-year deal with MGM International Television Productions that will see the companies working together to develop and co-produce six English-language series. The shows will be exclusively available via NENT’s streamer Viaplay throughout the Nordics, Baltics, Netherlands and Poland, with MGM handling rest of world distribution. As part of […]

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