Louise Pedersen


Distributors: the new producers?

A growing number of distributors are involved in activities that look more like development, production and commissioning. Andy Fry investigates At its core, the primary role of a TV distributor is still to sell programmes to the international market. But these days a growing number of distributors are also involved in activities that look more […]

Goalpost moves to All3Media first-look deal

Cleverman coproducer Goalpost Pictures has signed a first-look deal with All3Media International. Following the agreement, Australia-based Goalpost will see its upcoming programming distributed by UK-based All3’s sales team. The company is best known for ABC, BBC Three and SundanceTV sci-fi drama Cleverman, to which New Zealand’s Pukeko Pictures is also attached. It is also behind […]

Comedy at the crossroads

Comedy has not had the same uplift in budgets and ambition as straight-up scripted fare, but half hours that are as big on drama as laughs are in demand and, increasingly, on-demand. Just don’t call it ‘dramedy’. Stewart Clarke reports. For comedy writers and producers, recent proclamations from industry heavyweights are no laughing matter. “It […]

Doubling down on All3Media International

In her first interview since returning to run All3Media International, Louise Pedersen tells Stewart Clarke about doubling the investment in drama, moving into supersized factual and working with owners Discovery Communications and Liberty Global Having left distribution in 2014 for drama production at Colin Callender firm, Playground Entertainment, Louise Pedersen returned to All3Media International last […]

All3Media Int’l to plough more cash into drama

The international arm of All3Media will double its investment in drama this year, putting more money into the development, financing and coproduction of projects it can take to the global market. Louise Pedersen told TBI in her first interview since returning to helm the company Pedersen that the scripted investment is part of a wider […]

Asian ambitions: All3Media International

All3Media International has opened up in Asia ahead of ATF and now has a local team pushing drama, factual and, increasingly, factual entertainment. TBI speaks to local boss Sabrina Duguet about the base, and how All3 wants to be at the forefront of a fact-ent revolution in the region All3Media’s new Asian office is just […]

Callender’s Playground ups two

Colin Callender’s drama prodco Playground has upped Scott Huff (left) and Elsye Dolbec (below right), and said it wants to expand its slate of US scripted projects. Huff becomes senior VP, development and production, overseeing Playground’s drama slate, and Dolbec becomes director of development, working with Huff on TV and theatre projects. Huff exec produces […]

All3 brings in eOne exec for EMEA sales role

All3Media International has drafted in Entertainment One Television’s Graham Spencer to become senior VP, EMEA south. Spencer (pictured) is an experienced executive who has held senior sales roles at eOne, Warner Bros. International Television Production, 2waytraffic International and its predecessor Celador International. At All3’s international arm, he will report to executive VP, EMEA Stephen Driscoll. […]

CEE nets bag All3 factual

All3Media International has closed its first deals since announcing former chief Louise Pedersen was returning to the company. The sales arm of UK production group All3Media has shopped 180 hours to broadcasters in central and eastern Europe, including a package deal with Russian pay TV network First HDTV. This agreement sees First’ Eureka and Outdoor […]

Louise Pedersen returning to run All3 Int’l

Louise Pedersen is returning to run All3Media International following the exit of Steve Macallister. The move sees Pedersen return to her previous role at All3 after a stint at Colin Callender’s prodco Playground in the UK. She fills the role vacated by Steve Macallister, who exited last week, as first reported by TBI. She spent a decade […]

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