OMDIA


TBI Tech & Analysis: How grocery shopping is helping Netflix pay the bills in France

Griselda streamer Netflix has announced a partnership with French supermarket group Carrefour to offer its Standard with ads subscription tier as part of the Carrefour Plus subscription and loyalty scheme. Omdia’s Matthew Evenson explores what the streamer hopes to gain from this pact. As of last month, customers in the city areas of Rouen and […]

Exclusive: Channel 4 cuts reflect broadcaster ‘being forced to evolve and fast’

Channel 4’s refocused strategy on streaming unveiled yesterday that includes more than 200 job losses reflects a broadcaster “being forced to evolve and fast”, according to Omdia analyst Matt Bailey. The UK public service broadcaster is cutting 18% of its workforce and will close channels as part of a plan to become a “digital-first” streamer […]

Exclusive: Netflix data reveals oversized impact of Spanish-language shows

Netflix’s reliance on non-English content and its back catalogue has been highlighted by new analysis that shows the disproportionate viewing hours secured by the streamer’s Korean and Spanish-language shows. Spanish-language shows make up only 5% of Netflix’s top 18,000 titles but accounts for more than 8% of viewing time, according to exclusive new analysis by […]

TBI Tech & Analysis: How SVOD ‘stacking’ is falling for first time in US & Brazil

Consumer appetite for subscription streaming services has transformed the industry over the past decade, but exclusive new data suggests SVOD ‘stacking’ behaviour in two key countries is now shifting. Richard Middleton reports. The number of SVOD subscriptions held per household in the US and Brazil has fallen for the first time, according to exclusive new […]

TBI Tech & Analysis: What’s ahead for Turkey’s resilient TV market

Turkey’s pay-TV and online video markets have faced substantial challenges over the past five years, including poor rural connectivity and 2023’s deadly earthquake, compounded by several years of rampant inflation. Here, Omdia’s Daoud Jackson explores what the coming months hold for the country. In the face of substantial challenges, Turkey’s market has shown substantial resilience: […]

TBI Tech & Analysis: Digging into the strategy behind the Paramount+ launch in Japan

Omdia’s Sharon Kong digs into the launch of Paramount+ in Japan this month and explores the competition that the streamer will face in this crowded market. Following its expansion into South Korea last year, Paramount has launched its Paramount+ streaming service in Japan through the on-demand services of cable TV operator and broadband internet provider […]

TBI Tech & Analysis: What Netflix account-sharing fees will mean for Korean growth

With Netflix now cracking down on account sharing, Omdia’s Jun Wen Woo explores what the impact of these extra charges will be for the streamer in South Korea. Starting November 2023, Netflix in South Korea began charging an additional KRW5,000 ($3.85) per member for account sharing with those who do not live in the same […]

TBI Tech & Analysis: Why 2024 will be a year of (modest) growth for the TV industry

Hollywood strikes, cutbacks in programming spend, and dire economic conditions are all overshadowing the worldwide TV programming business in 2023. However, the return to production in the US – the uncontested superpower in TV programming – will make 2024 a year of growth, write Omdia’s Tim Westcott and Matthew Evenson. This growth may be modest, […]

TBI Tech & Analysis: What’s next for US content spend after the strikes?

With the US actors’ and writers’ strikes having come on top of an existing fall in programming spend, Omdia’s Tim Westcott and Matthew Evenson consider the ongoing impact on Hollywood production spend. The strike by the Hollywood writers’ and actors’ unions may have been settled, but the full impact of the level of production investment […]

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