TBI Tech & Analysis: How Disney+’s move towards AVOD aims to reignite subs growth
Omdia’s Rob Moyser & Matthew Evenson explore the growth of Disney+’s ad-supported subscription tier and how it is expected to account for almost a quarter of total revenue for the Mouse House streamer by 2028. Loki and Ahsoka streamer Disney+ expanded its ad-supported subscription across Europe on 1 November, 2023, with the tier launching in […]