ITVX


ITVX to offer 9,000 hours for free, incl dramas, docs & true crime section

ITV has revealed details of its content plans for upcoming free streaming platform ITVX, which is due to launch in the UK later this year. The UK commercial broadcaster unveiled ITVX in March, prompting a near-20% drop in its share price, and now the company has said it will house over 9,000 hours of shows including […]

BritBox UK chief to step down ahead of ITVX launch

BritBox UK’s chief Will Harrison is stepping down as the UK streamer prepares to be folded into ITV’s new SVOD/AVOD service, ITVX. The former Warner Bros. and Ingenuous Media exec joined BritBox in 2019 following it launchs, with the streamer now claiming almost 750,000 subscribers. However, parent company ITV – which has bought out the […]

ITV orders drama from ‘Gentleman Jack’ star Suranne Jones, reveals new reality division

UK commercial broadcaster ITV has commissioned a three-part relationship drama that has been co-created by Gentleman Jack star Suranne Jones, while also unveiling a new reality-focused commissioning division. Maryland, from Jones and screenwriter Anne-Marie O’Connor, is about two sisters who have grown apart over the years, but through tragic events learn to love and respect […]

ITV shares fall 18% as new streamer ITVX prompts window shift & spending surge

UK broadcaster ITV is to launch ITVX later this year, a new integrated AVOD and SVOD streaming service, which will debut much of its new content months ahead of its linear channels. Viewers will have the option to watch content for free via an advertising-funded tier or upgrade to a subscription model that includes the […]