Digital TV Research


MENA pay TV revenues drop by 14% since 2016, research suggests

Pay TV revenues in the Middle East and North Africa region have fallen by 14% since 2016, according to a new study by Digital TV Research. Revenues for the 20 MENA countries fell to $2.74bn in 2020 and are forecasted to continue to lower slowly, decreasing to $2.52bn by 2026, representing a 23% drop in […]

Africa to exceed 50 million pay-TV subs by 2026

The African pay-TV market is set to reach 51 million subscribers by 2026. According to UK-based analysts Digital TV Research, nearly 17 million pay-TV subscribers will be added between 2020-26 to take the total to more than 50 million. Nigeria will be the largest single country with 11 million subscribers, followed by South Africa, which […]

Mobile to cover 40% of SVOD subscriptions by 2025

Mobile will provide 40% of the global total of SVOD subscriptions by 2025, claims a new report.  According to business analysts Digital TV Research, there will be a total of 1.16 billion SVOD subscriptions by 2025 around the world – up from a total of 642 million by the end of 2019. However, indicating the growing […]

US overtakes China as home of AVOD, with global spending to top $53bn by 2025

The US has overtaken China to become the biggest spender on AVOD services, with global spending set to more than double by 2025. Global AVOD expenditure is predicted to double to more than $53bn by 2025, according to the latest findings from Digital TV Research, which also reported that China’s spending had dropped by 8.9% […]

Western Europe SVOD ‘to double’ by 2025 as Covid-19 boosts numbers

Western Europe is set to see SVOD subscriptions double to over 197 million by 2025, up from 88 million at the end of 2019, with the Coronavirus lockdown providing a major boost, according to data from Digital TV Research. According to the research outfit, about 45 million SVOD subscribers will be added in 2020 alone […]

Asia Pacific VOD subs to see 84% growth by 2024

Asia Pacific video-on-demand subscriptions are set to climb from 221m in 2018 to 407m by 2024, according to Digital TV Research predictions. The research firm estimates that China will account for 289m SVOD subscriptions in 2024, with India and Japan providing a further 31m each. “Three Chinese companies will top the Asia Pacific SVOD rankings by subscribers […]

APAC pay-TV subs will rise by 68m in five years, says research firm

Asia Pacific pay TV growth over the next five years will be robust but will likely be softer than previously thought because of Chinese cable subscribers cutting the cord in favour of OTT TV services, according to Digital TV Research. According to the research outfit, APAC pay TV subscribers will rise by 68 million over […]

SVOD use in Western European homes will jump by 38% by 2023

Some 69.3% of Western European TV households will take a subscription video-on-demand service by 2023, up from 38.4% at the end of 2017, according to Digital TV Research. The ‘Western Europe OTT TV and Video Forecasts’ report claims that the number of SVOD subscribers will almost double from 50.34 million at the end of 2017 […]

African SVOD to hit 10 million in 2023

Subscription video-on-demand users in sub-Saharan Africa will number 10 million by 2023, according to Digital TV Research. According to the research outfit’s Sub-Saharan Africa OTT TV & Video Forecasts report, the number of SVOD subscribers will rise from 1.56 million at the end of last year to 9.99 million across 35 countries byt 2023. SVOD […]

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