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GRB hires sales director from A+E
Melanie Torres has joined GRB as director of international sales.
The US-based producer and distributor recently hired another former A+E exec, Marielle Zuccarelli, and Torres has now joined her on the team.
The new recruit will cover Latin America, US Hispanic, central and eastern Europe, CIS and Spanish-speaking Europe for GRB.
At A+E she was associate manager of international content distribution, selling to Latin America, US Hispanic, US syndication, Canada, UK, Benelux, CEE and CIS.
Prior to A+E, she was at BBC Worldwide, working for the distribution team servicing Lat Am.
In other changes at GRB, Liz Levenson has been upped to vice president, acquisitions & sales. She has been with GRB for three years and is responsible for sales in Africa, Middle East, Asia, Australia, and New Zealand.
“GRB is very excited to welcome Melanie Torres as our new director of international sales,” said said Michael Lolato, senior VP of international distribution, GRB. “Her experience and global connections will help GRB move to the next level.
“We are also pleased to promote Liz Levenson to vice president, recognising the many contributions she has brought to GRB in both sales and strategic acquisitions during her first three years with the company.”
GRB makes shows including Intervention (pictured) for the US A&E cable net, and Untold Stories of the ER for Discovery Communications-owned channel TLC.