Turner, Sesame Workshop pair for Indian toon

Turner Broadcasting System’s Indian kids channel Pogo is getting a new Sesame Workshop-produced cartoon, Chamki ki Duniya.

The educational preschool series will run in an 8.30am slot.

It marks the second series Turner and Sesame Workshop have produced together, coming after Galli Galli Sim Sim, the Indian version of American series Sesame Street.

Kuala Lumpur-based animation studio Inspidea has signed on to produce Chamki ki Duniya, a Sesame Street­-inspired show that follows the adventures of a five-year-old girl who’s anxious to learn about the world and focuses on topics such as family and community, reasoning, healthy habits, humour, music and art.

“Chamki ki Duniya is a unique show that not only will be the first completely animated series by Sesame Street, but will also encourage social and emotional development of children in a narrative that is fun and entertaining,” said Turner International Asia Pacific chief content officer Mark Eyers.

“It’s wonderful to work with Turner and Inspidea to bring the beloved Chamki Muppet to kids and families in this beautiful new animation,” said Sashwati Banerjee, managing director, Sesame Workshop in India.

“Being smart means knowing so much more than letters and numbers. Chamki ki Duniya’s curriculum is designed to engage the whole child and seeks to help kids grow smarter, stronger and kinder.”