Finland’s Nelonen becomes first to ‘Save The Date’ with Israeli format remake

Save The Date

Finnish broadcaster Nelonen has become the first international buyer to commission a local version of dating and relationship show Save The Date.

The format, originally created by Endemol Shine Israel, follows single women as they attempt to control their love life by setting a wedding date before they have even begun to search for their partner.

Each woman has a short time to find their perfect partner and then plan the wedding, with Endemol Shine Finland producing the Nelonen show.

James Townley, global head of content development at Banijay, said: “Endemol Shine Israel has developed a quirky, unique and innovative concept, and Endemol Shine Finland has done a brilliant job to land the first commission, bringing the idea to life.”

Meira Noronen, Endemol Shine Finland’s COO & head of non-scripted, described the format as “a fun and bold show that perfectly answers the demand we are seeing for new and exciting dating shows.”

Endemol Shine Finland is also behind local versions of Big Brother, MasterChef, The Biggest Loser and All Together Now, among numerous others. The company also recently announced its first scripted commission, Dance Brothers for Netflix and YLE.

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