Endeavor Content & Korea’s Bon Factory strike content pact

Kerry Miller

Endeavor Content, the distribution and finance arm of US-based Endeavor, has inked a multi-year deal with CJ ENM-backed South Korean prodco Bon Factory.

The deal will see the two companies develop TV projects in both English and Korean languages for the global market, as well as adapt formats for each for each other’s markets.

Bon Factory, which was acquired by CJ ENM last year, is led by Ken Oh and Suk-Hwan Moon and is behind series including You Are Beautiful, She Was Beautiful and What Happened To Ms. Kim.

“As the increasing fandom of Korean content has extended its boundaries beyond Asian markets with a growing desire to connect with its creative talents, the time is ripe for Bon Factory and Endeavor Content to work together to develop an alliance,” commented Oh.

Kelly Miller, VP of international strategy at Endeavor Content, added: “Compelling narrative should always find a global audience, and global stories demand top-tier talent in today’s marketplace to be told as genuinely as possible.

“South Korean culture has impacted the world globally, and Bon Factory’s storytelling style and ability to weave local and global approaches to content make this the perfect partnership.”

Last year, Endeavor Content took a minority stake in The Ink Factory, the London and LA-based production firm behind The Night Manager. It also struck a development deal to adapt British author Terry Pratchett’s Discworld novels for TV.