Propagate Content to distribute Fox Entertainment’s unscripted slate and formats

Ben Silverman and Howard Owens’s Propagate Content is set to distribute Fox Entertainment’s unscripted programmes for global.

Under the deal, Propagate will take out the fledgling unscripted studio’s shows, as well as format rights worldwide, excluding the US and Canada.

Included in the deal are programme sales and format rights for Fox’s unscripted summer series First Responders Live, in which cameras embedded in multiple cities document a night in the lives of first responders, and the upcoming competition series based on the playground game of chase, Ultimate Tag, hosted by NFL superstar sibling trio JJ, TJ and Derek Watt.

The deal also includes programme sales rights for the US version of The Masked Singer, which is produced by Fox Alternative Entertainment. Format rights for that show are held by MBC Korea, which originated the programme.

Fox Entertainment was spun off into a standalone studio following the Disney-Fox merger, which saw the Mouse House take the majority of Fox’s entertainment assets.

Amy Carney, COO of Fox Entertainment, said it should “come as no surprise” that a key part of Fox Entertainment’s growth now comes from overseas distribution.

“Ben, Howard and their entire team have such a thorough understanding of the overseas market. It was important for us to find a partner that shared our entrepreneurial spirit, and we are excited to move forward,” she said.

Cyrus Farrokh, president of Propagate Content International, added: “Fox has long been a leader in unscripted programming and Fox Entertainment continues to bring audiences engaging, appointment TV series, featuring ground-breaking formats with strong international potential.

“We are extremely excited to offer our distribution partners program and format rights to these world-class shows starting at MIPCOM 2019.”