US kids channel Nickelodeon has acquired the library of Mary-Kate and Ashley Olsen, a deal with Dualstar Entertainment Group spanning a decade of programming.
Other titles rolling out on Nick platforms later this year includes animated series Mary-Kate and Ashley in Action!, live-action movies Winning London and When in Rome and music compilation shows Mary-Kate & Ashley Olsen: Our Music Video and Mary-Kate & Ashley Olsen: Our First Video.
Further series come in the shape of The Adventures of Mary-Kate & Ashley and You’re Invited to Mary-Kate & Ashley’s, while Mary-Kate & Ashley’s Fashion Forward, Our Lips Are Sealed, Holiday in the Sun, Getting There: Sweet 16 and Licensed to Drive and The Challenge round out the telemovies.
“We’re incredibly excited to bring Mary-Kate Olsen and Ashley Olsen’s video library to Nickelodeon,” said Keith Dawkins, senior VP and general manager, Nicktoons, TeenNick and Nick Jr. “The timeless content and style, relatable sibling dynamics and overall appeal of Mary-Kate and Ashley make this a great addition to Nick’s platforms.”
Dualstar, founded in 1993, produced nearly 50 short and longform direct-to-video titles starring the sisters before branching out in series, movies and fashion lines.