Adrian Sexton has joined Endemol Beyond USA as chief operating officer.
The former Participant Media and Lionsgate Entertainment exec is joining the Endemol Shine Group business’s LA office.
He was formerly cable channels operator Participant’s executive VP of digital.
At Endemol Beyond USA, he will oversee strategic partnerships and investments, business development, sales and distribution opportunities in the premium multichannel networks space.
Will Keenan, who was this week confirmed as Endemol Beyond USA’s president, made the announcement.
At Participant, Sexton oversaw the creation of social action networt TakePart.com, and before that was head of digital and business development at Lionsgate. He was also recently chief developer officer at Dynamics, Bain Capital Ventures financial tech investment wing, and began his career at Sony Pictures Televisions under Jon Feltheimer, who is now Lionsgate CEO.
Endemol Beyond USA’s channels span more than 20 platforms including YouTube and AOL.