Lovefilm snags Warner Bros. deal

Lovefilm has agreed a programming deal with Warner Bros. giving it access to a raft of the studio’s animated content.

The Amazon-owned streaming service already has deals for kids shows and cartoons from Disney, Marvel, NBCUniversal and Saban and the Warner Bros. deal gives it Thundercats, Justice League and Young Justice.

It also covers several animated Batman series including Batman: The Animated Series from the early 1990s and recent series Batman: The Brave and the Bold.

Jeffrey Schlesinger, president, Warner Bros. Worldwide Television Distribution said: “We are pleased to have found a new home for some of our most popular animated series on Lovefilm Instant as a result of this new deal.”

Chris Bird, director of content strategy at Lovefilm said: “The arrival of Warner Bros. animated content onto the service means that our offering for younger viewers is stronger and more exciting than ever before.”