Electus scores Uncommon Content deal

Ben Silverman’s studio Electus has acquired rights to sell a pair of shows from YouTube premium channel operator Uncommon Content.

Under terms of the deal, Electus will shop photography-themed Capture and Ex-Pats, a show about people living abroad, to the international market.

Both shows are originally produced by Uncommon for its YouTube net Reserve Channel. Their sale represents the first time Uncommon’s content will be shopped on the international market and the latest sign digitally-produced programming is merging into the global content chain.

“As the media landscape evolves, the demand for non-linear content by traditional linear broadcasters has begun to increase significantly,” said John Pollak, president, Electus International. “Through exceptionally high quality series like Capture and Ex-Pats, we are able to continue to lead the charge of delivering to our clients the most sought after content on the market to today, regardless of where it originates from.”

Capture sees celebrity photographer Mark Seliger invite fellow lensmen and photo enthusiasts into his New York Studio to share stories behind famous snaps, while the 12-part Ex-Pats follows radio personality Savannah Jane Buffet to explore the lives of people residing in different countries and cultures from their own.