Primitives takes distribution rights to cooking/interview format ‘This Is Your Fridge’

Belgium-based entertainment, reality and factual format distributor Primitives has acquired all rights to cooking/celebrity interview format This Is Your Fridge. The show, produced by Mendoza Films, was originally launched in the UK in 1990 and sold into the Nordics and Germany, before being revived in the 2010s across the Nordics and Latvia and distributed by […]

Future-proofing formats; securing sales in a pandemic

With the pandemic upending the TV industry across the world, Mark Layton finds out what the impact has been on the global format sales business and how it has adapted to the new normal. As the world continues to grapple with the impact of Covid-19, and broadcasters find their budgets stretched thin, the knock-on effect […]

3 Ball takes US rights to Primitive’s ‘Covid-safe’ container format

US-based 3 Ball Productions has secured the US format rights to Belgian outfit Woestijnvis’ ‘Covid-19-safe’ competition series The Container Cup. The original version of the show, which premiered on Belgium’s Vier network last month, puts athletic celebrities to the test against professional athletes in a variety of physical challenges – with all the action taking […]

TBI Special Report Four: Learning from lockdown

Covid-19’s impact on the TV business has been immense, but not all the ramifications are negative. Richard Middleton and Mark Layton find out how content creation and delivery might look after lockdown. Just when the world’s content industry will return to some sort of business as usual is, at this stage, anybody’s guess. Speak to […]

Dealing with Covid-19: ‘Immense challenge’ facing Euro format distributors

The latest installment of TBI’s coverage of the Covid-19 pandemic and its impact on the content business comes from Siobhan Crawford, head of sales & acquisitions at Belgian distributor Primitives, who reveals the “immense challenges” facing European format distributors and how they’re facing up to them. Like the various governments’ economic packages being introduced, there […]

Sales round-up: Chinese streamers strike TVF deals; Primitives takes ‘The Battle’ into Lat Am; Sky orders ‘Domina’

Chinese SVOD trio strike TVF deals Chinese online platforms iQiyi, Bili Bili and BesTV have picked up hundreds of hours of factual programming from UK-based factual distributor TVF International. iQiyi has acquired exclusive Chinese streaming rights to China Love (1 x 90 minutes), produced by Australia-based Media Stockade for ABC Australia, and China Wild (5 […]