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Parks Associates
1 min read
Cord-cutters in US ‘spend $85 per month on pay TV alternatives’
Cord-cutters in the US are spending an average $85 per month on alternatives to pay…
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Disney+ & Apple TV+ lead Covid-19 subs growth among US streamers
Disney+ and Apple TV+ have added more US subscribers during the Covid-19 pandemic than any…
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One in 10 of US homes could buy VR headsets
Some 9% of US broadband households plan to buy a virtual reality headset within the…
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Industry says Amazon & Netflix are top innovators
Amazon was crowned the most innovative company ahead of Netflix in a new survey of…
2 min read
Industry says Amazon & Netflix are top innovators
Amazon was crowned the most innovative company ahead of Netflix in a new survey of…
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Parks: Netflix retains OTT top-spot in the US
The top five most popular US over-the-top services by subscribers remained consistent over the past…
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Parks: More than half of US OTT services are SVOD
Some 55% of over-the-top services in the US have a subscription-only business model similar to…
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Euro SVOD lags the US
The proportion of consumers watching OTT video in Western Europe is increasing but continues to…
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OTT churn edges up in US
About 20% of US broadband homes had cancelled at least one OTT service in the…
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Third of UK broadband homes get OTT video
A third of UK broadband households subscribed to an over-the-top video service as of the…
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Major increase in Europe 4K TV appeal
Some 54% of Western European shoppers who plan to buy a new flatscreen TV in…
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Fifth of UK broadband homes use Netflix
Some 18% of UK broadband households used subscription video-on-demand service Netflix in the past 30…
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One in 10 US broadband homes ‘cut the cord’
Some 10% of US broadband households are ‘cord cutters’, with 25% of them cancelling their…
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Netflix ‘churn rate 9%’
Roughly 4% of US broadband homes have cancelled their Netflix subscription in the past 12…
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Account sharing a ‘challenge’ for SVOD
Some 11% of all US broadband households rely exclusively on shared accounts when using subscription…
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MCNs ‘key to reaching younger viewers’
Multichannel networks are “key to reaching younger online video viewers”, with millennials watching 5.5 hours…
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HBO’s OTT service to shake up SVOD market
Roughly 17% of US broadband households would be likely to subscribe to HBO’s forthcoming over-the-top…
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Roku dominating Apple in US streaming market
Roku has widened its gap over rival Apple TV in the US market and accounted…
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Chromecast usage ‘declining’, study claims
The adoption of streaming media players has increased to nearly 20% of US broadband homes,…
1 min read
TV to succeed PC as top online video platform
TV is on track to succeed the PC as the top platform for watching online…