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Fox debuts on-demand service in France
Fox Networks Group Europe & Africa has today launched its authenticated on-demand service in France.
A deal with local affiliate partner Canal+ will see the VOD service becoming the latest to get Fox’s branded digital video product.
Fox Play will stream through TV, mobile, tablet and web, and allows for offline viewing, and is offered to Canal+ subs with a Ciné / Séries package.
The service debuted as Fox+ through Viaplay and Canal Digital in Sweden, Finland, Norway and Denmark, and then launched in Greece through Vodafone.
In France, the service will be known as Fox Play, though TBI understands it is the same product under a different guise.
FNG operates pay TV channels such as National Geographic, Net Geo Wild and Voyage in the territory.
Fox Play will offer full drama, comedy and animation box sets to Canal+ subscribers, with new titles added on a monthly basis.
“The service is a necessary evolution of the channel brand for clients and customers around the world,” FNG Europe & Africa COO Diego Londono told TBI this morning.
Seasons one to ten of The X Files, Outcast, Baskets and Empire are among the shows offered at launch, with Londono noting content from both the US Fox studio and international hubs will be included.
Police drama Graceland and US comedy Baskets are making their local debuts through the service.
Most new titles will be offered 12 months after their linear debut, and all series will be available in French or with French subtitling.
Londono said the ultimate goal was to get Fox+ full distribution through the EMEA region. “We’re working through the new product with our platform partners, and overall the response has been very positive.”