Wasserman hires Showtime alum Zoe Rogovin to head up move into non-fiction

Zoe Rogovin (Source: Showtime)

Sports marketing and talent management company Wasserman is moving into non-fiction production, with the launch of a new division to be led by Showtime alum Zoe Rogovin.

She will be responsible for overseeing the development and production of premium, commercial TV and documentary films. The division will work alongside directors, talent and external production companies as well as Wasserman’s own entertainment, sports, and music businesses.

Rogovin will report to Jon Liebman, CEO of Brillstein Entertainment Partners, which was acquired by Wasserman in September 2023.Liebman oversees all content and entertainment for Wasserman.

Rogovin joined Showtime in 2019 and was promoted to SVP of programming in 2022, overseeing the development and production of the network’s original non-fiction storytelling, including episodic, serialised and film formats.

Her credits include the limited series We Need To Talk About Cosby, as well as extraterrestrial investigation series UFO, music sagas Supreme Team and Supervillain, and the Sheryl Crow documentary Sheryl.

Wasserman’s non-fiction division sits alongside its scripted unit, Brillstein Creative Partners, which is where Rogovin began her career as an intern, and which is behind The Mighty Ducks: Game Changers for Disney+ and Apple TV+’s Central Park.

“The launch of our Non-Fiction division is another milestone in our mission to open up new creative opportunities for talent. Zoe is dynamic and immensely qualified. With the resources and momentum of the Wasserman and Brillstein teams behind her, we know we will have the platform to generate great work,” said Liebman.