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Arabic SVOD subs to hit 28 million by 2029, says report
The number of SVOD subscriptions across 13 Arabic countries will rise to reach 28 million by 2029, according to new report by Digital TV Research.
This is a 13 million rise on the current 15 million in 2023, with Netflix still expected to lead the market, said the report.
Local players are however predicted to provide a strong challenge, with StarzPlay, Shahid VIP and OSN+ to account for 46% of the Arabic total subscriptions by 2029 – collectively adding 4.7 million subscribers from 2023.
Simon Murray, principal analyst at Digital TV Research, said: “As some of the US-based platforms lower their global rollout and local content commitments, the Arabic players will thrive.”