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Supercar Blondie outfit hires LADstudios’ Alex Morris & Jungle Creations’ James Wigley
Digital outfit SB Media Group – better known as the firm behind Supercar Blondie – has hired former LADbible Group and Future Studios exec Alex Morris and Jungle Creations James Wigley to help grow the company.
Based in Dubai and Boston with a car design studio in Prague and newly established London office, SB Media Group said that it generates over 2 billion views per month with digital channels focused on cars, design and technology.
Morris, who was appointed as director of LADstudios in 2021, joins SB Media Group as chief creative officer, having also served as chief creative officer at Barcroft Studios before its 2019 acquisition by Future.
Wigley, meanwhile, will serve as chief revenue officer for SB Media Group. At Jungle Creations he was chief growth officer, where he oversaw brand partnerships and the growth of their social-first marketing agency, The Wild.
Both will be based in London and report to SB Media Group CEO & co-founder Nik Hirschi.
“SB Media Group dominates the digital automotive entertainment niche, making rare cars, tech and luxury accessible to the masses. Under Alex and James’ leadership we are expanding into the next stage of growth for SB Media Group” said Hirschi.
Initially established by Australian supercar content creator Hirschi, known online as Supercar Blondie, SB Media Group has grown into a digital media network with a portfolio of channels and shows across Supercarblondie.com, YouTube, Instagram, Facebook, TikTok, Snapchat,Twitter, and BilBili.