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Red Arrow takes global rights to Renovate Don’t Relocate
Red Arrow Studios International has secured the global distribution rights to home makeover format Renovate Don’t Relocate, initially commissioned by UKTV.
UKTV commissioned the show for free-to-air channel Really, from the UK’s Outline Productions. It will air as Sarah Beeny’s Renovate Don’t Relocate next month.
In each episode, an expert host – in the UK version, property developer Sarah Beeny – comes to the aid of homeowners living in a property that no longer works for them.
From newlyweds and new parents, to people who work from home, the expert shows how homeowners can improve their lifestyle, save money and prevent having to go through the stress and cost of moving home.
The series will be available as a 20 x 43’ tape version.
The deal was brokered by Harry Gamsu, VP non-scripted at Red Arrow Studios International.
Bo Stehmeier, president of Red Arrow Studios International said: “The combination of new technology and relatable human stories in Renovate Don’t Relocate provides a fresh twist on the perennially popular traditional home improvement genre.
“We look forward to taking this creative new format to MipTV and seeing it debut on UKTV next month.”
Laura Mansfield, MD at Outline Productions added: “We’re really excited about Renovate Don’t Relocate, which is an innovative format that provides viewers with a new way of thinking about how they can make affordable, practical changes to their homes to suit their lifestyles.”