ITVS Oz appoints Fremantle’s Hart as content head

ITV Studios Australia (ITVSA) has appointed FremantleMedia Australia (FMA)’s Beth Hart as head of content.

Hart will be responsible for all ITVSA commissioned shows. She will begin her role in September.

Hart has worked in both the UK and Australia on a range of top-rated shows. Her UK executive producer credits include The X Factor, Hell’s Kitchen, The Apprentice, Love Island and five seasons of I’m a Celebrity, Get Me Out of Here!.

ITVSA’s current content head, Ben Ulm, will move to the newly created role of head of factual and reality.

Hart said: “I am so happy to be joining ITV Studios Australia at this time. Getting to work across such a huge variety of shows is extremely exciting.

“Making television is what I love to do and I am proud to be able to oversee the current slate of programming. Alongside David and the team I can’t wait to continue to grow the company in the future.”

At FMA, Hart was most recently creative director, having joined in 2014 from The X Factor producer Syco Entertainment, where she was deputy head of entertainment.