New kids OTT service rolls out

Digital Media Rights has launched Cocoro, a new kids OTT service.

The on-demand service has rolled out in the US with series including Disney show Telmo and Tula and other animated series such as Pororo and Cookie Castle.

Cocoro is ad supported with a premium paid-for US$1.99 offering also available.

“There are great kid’s television shows and movies produced all over the world which we are not exposed to through traditional media outlets here in the U.S.,” said Michael Hong, CEO and Co-Founder, Digital Media Rights. “Cocoro will feature many of these amazing programs that are not only beautifully animated, but have wonderful stories and characters that are engaging and fun.”

Cocoro is available on Roku, web, and mobile, and will soon arrive on Apple TV, Amazon Fire TV, Vizio and LG Smart TVs.

“Cocoro marks the launch of our fourth OTT channel,” said David Chu, President and Co-Founder, Digital Media Rights.  “Our aim is to bring great content to highly engaged audiences across key content verticals, and to make our channels available on the leading consumer electronic devices.”