Portuguese operator goes big on 4K

Portugal Telecom has launched a new 4K Ultra HD set-top box and has unveiled plans to offer  a wide range of 4K sport content as well as other 4K channels and on-demand content.

The Altice-owned operator, which provides services under the Meo brand, has launched the MEOBox4K, enabling its fibre cutomers to view a range of sports and lifestyle content, the operator said.

Meo satellite customers will also be able to access 4K content spanning nature, culture and other genres.

Meo customers will have access to a dedicated 4K channel to watch the Euro2016 football championship, including the opening match between France and Hungary, as well as the quarter-finals, semi-finals and final, in 4K.

The operator will also offer the Champions League final between Real Madrid and Atletico Madrid from Sport TV in 4K.

In addition to live content delivered via satellite from Hispasat, Meo is offering on-demand nature, fashion and other content on-demand via its fibre network.

To promote the service, the operator has teamed up with Samsung to enable its customers to purchase a new Samsung smart TV for €13.99 per month in an offer exclusively available to its customers.