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CBeebies to make MENA debut through beIN
BBC pre-school channel CBeebies is due to launch in the Middle East and North Africa region for the first time as a full channel service in April.
The children’s network will be available exclusively with an English audio feed to subscribers of satellite TV service beIN on channel 134, broadcasting 24-hours a day.
“CBeebies is the number one channel for pre-schoolers in the UK, and that success has spread internationally – from Australia to South Africa,” said Natasha Hussain, vice-president and general manager for the Middle East and Mediterranean region, BBC Worldwide. “We have a fantastic line-up of brand new programmes for viewers in the Middle East and North Africa region which we know will entertain and educate local pre-schoolers in equal measure.”
Yousef Al-Obaidly, deputy CEO of beIN Media Group, said: “beIN is focused on providing wide range of exclusive and premium content for children. This is in line with our vision of catering to the needs ofwhole family. Our partnership with BBC enhances our kids entertainment portfolio even further.”
CBeebies is already available in Australia, Singapore, Hong Kong, Indonesia, Korea, Philippines, Thailand, Malaysia, Mongolia, Myanmar, Mexico, Poland, South Africa and in Latin America.
BBCWW, the BBC’s commercial arm, operates the Teletubbies network (pictured) internationally.