Entertainment One president and CEO Darren Throop will give a keynote address at MIPTV.
The eOne boss will speak on the Monday of MIPTV and speak as part of the organiser’s Media Mastermind series.
A statement from MIPTV said: “Following eOne’s recent acquisition of Alliance Entertainment, Darren Throop will discuss the future of his group’s expanding multi-territory, multi-platform business and express his vision of actively acquiring ownership of content rights for exploitation across all media platforms around the world.”
The UK-listed company will also launch undercover cop drama Rogue at MIPTV. Its female lead, Thandie Newton will also be in Cannes to meet buyers.