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Sony to develop gameshow based on mobile app Cut The Rope
Sony Pictures Television is to develop a TV gameshow based on mobile game Cut The Rope after striking a deal with gaming firm ZeptoLab.
The Hollywood studio will develop a live-action gameshow based on the game, which follows loveable green monster Om Nom. The game is skill based and inspired by physics and has been downloaded over 250 million times.
The agreement means that Sony Pictures Television will have a first look at all properties developed by ZeptoLab.
Wayne Garvie, chief creative officer, international production, SPT, said: “Every hour of every day, app producers are creating new ways to entertain global audiences, with Cut the Rope offering one of the most striking examples. ZeptoLab is a pioneer in bringing innovative, witty and addictive apps to the world. We share a similar passion and ambition at SPT and this collaboration will lead to forms of entertainment across all possible partners.”
“Sony Pictures Television has an amazing track record in developing hugely successful game shows on television,” said Misha Lyalin, CEO of ZeptoLab. “We love the idea of our fans being able to see and engage with Om Nom on the television screen and this partnership with Sony Pictures Television will let fans do just that, bringing Cut the Rope to life in a brand new, interactive way.”