ITV orders series and pilot from Studio Lambert

UK broadcaster ITV has greenlit a factual-entertainment three-parter and a pilot from Stephen Lambert’s production company Studio Lambert. Out of my Depth is a celebrity vehicle in which the star learns a new skill and All At Sea follows two groups of celebrities as they travel along the British coast.

Out of My Depth will air later this year and All at Sea in January/February 2010.

Out of My Depth focuses on the relationship between the star and their mentor. The pilot has actor and presenter Amanda Holden (Wild at Heart, Britain’s Got Talent) being trained as a midwife.

“It’s about the relationship between the celebrity and the expert a la Faking It,” Lambert tells TBIvision. “It’s about whether the mentor will feel confident enough to let the student do the job for real.”

All At Sea follows UK celebrities as they travel along the South Coast of the UK to London. One team comprises Richard Madeley (This Morning), Nick Hancock (They Think It’s All Over) and Dawn Porter (How to Look Good Naked) and the other Bradley Walsh (Eastenders), Mark Durden Smith (Hell’s Kitchen) and Rosemary Schrager (Ladette to Lady) .

“There are two groups of celebrities and they transfer to different boats. It’s not a competition, more a multi-headed travelogue and there’s a lot of good spirited banter between everyone,” says Lambert.

Out of My Depth is being sold as a finished programme and format by All3Media International, which started talking to buyers about it at MIPCOM last week. All3Media is a shareholder in Studio Lambert, which was created in 2008.