CIMG sells Running in Heels across Europe

The Style Network’s hit docuseries Running in Heels is set to launch terrestrially across Europe after distributor Comcast International Media Group inked a raft of deals with free-to-air broadcasters.

Channel 4 (UK) has picked up the series for its digital channel E4, which will launch it in August, and the ad supported public broadcaster will air it on its main channel’s T4 youth strand later in the year. 

RTL in the Netherlands and Luxembourg has picked up the series, which has also been sold to a raft of broadcasters in Scandinavia including Norway’s TV3, Denmark’s Viasat 4 and Finland’s MTV Oy.

The show, which was one of The Style Network’s biggest ratings hits when it launched in March, follows the fast paced environment of glossy magazine Marie Claire and its British editor Joanna Coles.