BBC catches Underground Ernie

UK independent producer Joella Productions has appointed BBC Worldwide as the international programme sales and merchandising agent for its preschool 26x12mins CGI series Underground Ernie.

The series, which is voiced by TV presenter and former England footballer Gary Lineker, airs on the BBC’s digital kids channel CBeebies. In this year’s TBI Kids Programming Survey the channel listed it as its most popular show in 2006.

BBC Worldwide has taken international programme sales, merchandising and DVD rights and will be pushing the property at MIPCOM.