TV Advertising Forecast report


Euro hitches restrict global TV ad recovery

Global TV advertising spend is forecast to reach US$219 billion in 2018 but growth in European growth will lag behind the rest of the world, according to new research. This would represent a US$53 billion jump from the 2012 figure of US$167 billion, which was up 4.4% year-on-year, according to the TV Advertising Forecasts report […]