Kids round-up: Herschend re-appoints Natalie Setton; Hoho develops Seal Force 5; Mush Mush L&M deal

Herschend Entertainment re-appoints Natalie Setton Herschend Entertainment Studios (HES) has appointed former Genius Brands exec Natalie Setton to oversee its commercial and distribution activities as the company prepares to re-launch children’s brand Chuggington. Setton becomes VP of commercial, content distribution and licensing, with a remit to lead all sales, licensing, marketing, retail support, live events […]

Genius Brands hires Ludorum exec for int’l sales

Genius Brands has hired Ludorum’s MD Natalie Setton to head up international content sales. Setton is tasked with driving international sales of Genius Brands’ titles, including its recently debuted hit CGI-animated series Rainbow Rangers and Netflix Original preschool series Llama Llama, starring Jennifer Garner. Additional content sales under Setton’s charge include Warren Buffett’s Secret Millionaires Club, […]