News round-up: OUTtv renews ‘Sew Fierce’; Banijay Kids & Family strikes digital deal; Nexstar & Fox extend affiliation deals

Sew Fierce

OUTtv renews ‘Sew Fierce’

LGBTQ+ TV and streaming service OUTtv has renewed competition series Sew Fierce for a second season.

Produced by Sonic Nursery, the new season started production this month and is set to launch on OUTtv in Spring 2024.

The eight-episode second season will see design mentor Jaime Lujan, aka Lucinda Miu, return to the show, they will also be joined by a new co-host, the London based drag legend, Crystal.

Showcasing the craft of drag, Sew Fierce sees eight drag designers at the top of their field compete in weekly challenges to create new looks, in the hopes of winning a cash prize and a sewing suite from Singer.

Banijay Kids & Family strikes digital deal

Banijay Kids & Family has partnered with YouTube revenue experts, The Polar Bears, to “supercharge the commercial performance” of its digital network.

The partnership will see Banijay Kids & Family leverage The Polar Bears’ expertise, to grow and unlock new revenue streams across its digital channel network, via paid media, advertising sales, sponsorship, branded content and ad funded programming.

“With an extensive catalogue of globally loved brands, we are reaching huge audiences every day through our digital network. Innovating and adapting to an ever-changing market is at the heart of what we do, and by working with The Polar Bears, we can optimise monetisation of these views and deliver an additional, healthy revenue stream,” said Dan Lewsey, global head of digital, Banijay Kids & Family.

Nexstar & Fox extends affiliation deals

Nexstar Media Group and Fox have struck a multi-year agreement renewing the Fox affiliations of 29 Nexstar-owned stations across the United States.
In addition, Fox has reached agreements to renew the Fox affiliations of 12 stations that have shared services agreements with Nexstar, 11 of which are owned by Mission Broadcasting, and one of which is owned by White Knight Broadcasting.

Collectively, these 41 television stations renewing their Fox affiliations reach almost 22 million television households. Financial terms of these agreements were not disclosed.

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