Ben Silverman’s Electus has acquired US rights to Beat Girl, the multiplatform show from beActive.
Electus has taken North American format rights to the property, which was created by beActive founder Nuno Bernardo and was originally produced in the UK last year.
The property, which spans web series, book and TV series component, is a coming of age story about a young musician and performer.
The original television series and the film rights are being sold internationally by Content Media. A music album and a smart phone game based on the series are due out in the spring of 2013.
beActive’s Triona Campbell said “We are delighted to sign a format option agreement with Electus on reversioning this project for the US market. The feedback online from the Beat Girl fan based communities has been huge and this is rapidly becoming a break out success story from what started as a in-house project to justify our obsession with electronic dance music and explore the counter culture world around it.”
This sale is the second US format sale from Sony-backed beActive, which has successfully sold the format rights for multi-platform series Sofia’s Diary to Sony Pictures Television.