Factual OTT service XiveTV has launched on the Roku streaming platform in the US.
The ad-supported, doc-based internet channel launched in February ahead of John Hendricks’ OTT factual service CuriosityStream. It is now available via Roku’s streaming players and TVs with the Roku app.
The service is already available online and via Hulu and YouTube as well as via dedicated Android and iOS apps.
Ed Lee, vice president of content at Roku said: “XiveTV provides an enormous selection of high-quality documentary programming across a number of interest areas that we’re certain our customers will enjoy.”
XiveTV will sit alongside about 2,000 channels in the Roku Channel Store.
“Roku has a highly-engaged and fast-growing audience, and has excelled at simplifying TV viewing for consumers who want easy access to quality content,” said Greg Diefenbach, co-founder, XiveTV.
XiveTV is the brainchild of Alliant Content, the distributor and content company founded by producers and factual industry veterans Greg Diefenbach (PBS’s Empires) and Thomas Lucas (Nova’s Monster of the Milky Way).