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TBI Fireside Chat with Vuulr CEO Ian McKee & Publisher Arts President Craig Adams
Ian McKee, CEO at rights marketplace Vuulr, and Craig Adams, President and CTO at media science firm Publisher Arts, join TBI Editor Richard Middleton to discuss their newly launched Reel Price Index, which will offer a relative price calculator for content executives around the world.
The duo discuss how the Reel Price Index will work and how they are looking to involve the global content community in its creation, as well as outlining the benefits available to those taking part and why it will become a vital tool.