Reed Hastings


Netflix creates 400 Euro jobs, new originals

SVOD giant Netflix is on a European charm offensive, creating 400 jobs at a new Amsterdam customer service base and ordering new originals from the continent. The office was unveiled this week, initially employing 170 staff, 345 by the end of the year and 400 by 2019. It will service eleven territories (Belgium, Denmark, Finland, […]

Netflix breaking into China with iQiyi deal

Netflix has inked a deal with Chinese SVOD service iQiyi, which will carry its originals in the country, according to reports coming out of the ongoing Apos conference in Bali. Netflix has been keen to get into the Chinese market but thwarted in its efforts to date, with regulators inclined to promote local services first. […]

Netflix talks YouTube envy, faith programming, sleep

Netflix bosses have told investors they have ‘YouTube envy’ and are looking to global shows to drive viewing numbers. They went on to say they will do more faith-based programming and brushed aside the rivalry with Amazon, instead insisting their real competitor was sleep. Reed Hastings, CEO of the US-listed streaming service, did an analyst […]

Netflix product chief exits after 18 years

Netflix chief product officer Neil Hunt is leaving the subscription VOD service after nearly two decades, with the company’s talent boss also exiting. Netflix Japan chief Greg Peters is replacing Hunt at the unit, which designs, builds and delivers the platform’s experience. Meanwhile, chief talent officer Tawni Cranz is leaving the business to “pursue other […]

Netflix gains distribution on Indian set-tops

Indian DTH pay TV operator Videocon d2h has struck a deal with Netflix to provide access to the streaming video service direct from its internet-connected set-top boxes. The news is a boon for Netflix, which has been competing head on with Amazon in India since the latter launched its service globally at the end of […]

Hastings: linear will copy Netflix binge model

Linear broadcasters will ditch their aversion to binge viewing and start to copy the Netflix model, according to the CEO of the US streaming business, which pioneered the distribution model. In an on-stage interview at Mobile World Congress in Barcelona, Reed Hastings said he expected Netflix’s famous binge viewing model to become the norm as […]

Netflix looks at offline mode

Netflix is looking at introducing an offline-viewing mode in developing countries to make to easier for viewers to access content. In an interview with CNBC, chief content officer Ted Sarandos said that content downloads is something that Netflix is “looking at now”, but did not say when this would roll out. “We have talked a […]

Netflix plots $1bn raise for content acquisitions

Netflix is looking to raise US$1 billion in order to fund further content acquisitions, investments and strategic transactions. Intriguingly, the announcement of a US$1 billion debt offering in senior notes was an adjustment on a plan to raise US$800 million revealed just hours before. Los Gatos-based SVOD giant Netflix said the funds would be used […]

Netflix goes ‘fully local’ in Turkey

Netflix has unveiled a “more localised” version of its service in Turkey, with domestic content and its first deal with a telecoms partner in the country in place. Netflix said its new “truly Turkish service” uses local language in its user interface, Turkish currency for payments and adds dozens of Turkish TV shows and movies […]

Netflix plots fully localised Polish service

Netflix has revealed plans to fully localise its on-demand service in Poland, striking back at doubters who have suggested the SVOD company is “irrelevant” in eastern Europe. The internet TV network claimed the new offer would be “a truly Polish service, using local language, currency and adding Polish TV shows and movies in addition to […]