Ivana Kirkbride


Ex-CBS alternative chief joins Verizon’s Go90

Former CBS alternative programming chief Chris Castallo is headed to digital video platform Go90 to lead its development efforts. Castallo was one of a number of CBS execs that left the business earlier this year, with Sharon Vuong promoted to replace him. Youth-focused Go90 has handed him a head of development role, in which he […]

Go90 revamps mobile TV channels

US OTT TV service Go90 has revamped the way it organises its channels and has introduced ‘algorithmic programming’ to present shows to its target audience on the basis of data gathered by the platform, Ivana Kirkbride, the service’s chief content officer, told a MIPTV audience yesterday. “We saw that our initial eight-channel approach to programming […]

Go90 poaches Vessel buyer for content post

US mobile platform Go90 has poached Ivana Kirkbride from rival Vessel to become its chief content officer. The hire is a mark on intent from Go90, which telco Verizon launched last year. Kirkbride was VP, content acquisitions at Vessel, which former Hulu CEO Jason Kilar founded, also last year. Before joining Vessel in September, she […]