BT Sports

‘Sports viewing on the decline among millennials’

Interest in sport among young millennials is “on the decline” with many viewers lured away from sport by the wealth of TV and online video content, according to new research. An Ampere Analysis report claims that demographic andcultural shifts are “changing the way younger audiences view sport”, with the some evidence suggesting that the availability […]

Virgin Ireland drops eir Sports over ‘excessive pricing’

Virgin Media Ireland is due to drop the eir Sports package – which includes the BT Sports channels – from its line-up after failing to agree a new deal for the content. The Liberty Global-owned operator said that the sports networks will no longer be available on its cable platform from July 31, after accusing […]