Android TV

Analyst: Android TV could rock streaming player market

Google’s forthcoming Android TV platform could have a major impact on the growing streaming media player business, with Roku likely to be vulnerable to an Android assault on the market, according to new research. According to IHS Technology, the global base of streaming media players will reach 50 million units by the end of this […]

Google starts using ‘Android TV’ brand

Google is reportedly preparing to ditch its struggling Google TV brand and align its TV efforts more closely with the Android platform. The US-based GigaOm website, citing an executive from a consumer electronics manufacturer that had been producing Google TV devices, reported that Google was referring to its new strategy as ‘Android TV’. Google recently […]