Chrome Studios hires Wag’s Bri Marzigliano for unscripted move

Bri Marzigliano

Chrome Studios, the entertainment arm of London and LA-based branded content and commercials business Chrome Productions, has hired Wag Entertainment’s Bri Marzigliano to spearhead a move into unscripted.

Marzigliano joins as VP of development as Chrome looks to begin production on premium character-focused entertainment across limited series, documentaries, formats and feature-length films. She will work across Chrome Studios’ unscripted slate alongside executive creative director Stephen Parker; founder and CEO Joel Mishcon; COO Emma Astaire; and VP, North America, Robert Chew.

Marzigliano joins Chrome Studios from her previous role as head of US development at Wag Entertainment, where worked was across the company’s US slate, including factual series for networks such as Science Channel and Animal Planet. Marzigliano also worked alongside Wag’s UK team on the development of projects for UK and international streaming platforms including Don’t Pick Up the Phone for Netflix and The Search for Instagram’s Worst Con Artist for ITVX.

Prior to joining Wag, Marzigliano developed projects for US-based networks including National Geographic, Discovery, E!, HGTV, CMT, MTV and A&E as the director of development for Zodiak NY and MY Entertainment.

Chrome Studios is also currently in development on its first scripted project, Poles Apart, written and directed by UK filmmaker Reggie Yates, inspired by the true story of the first Black Briton to walk over 400 nautical miles to the magnetic North Pole.

“Moving into unscripted entertainment is a natural next step for Chrome,” said Parker. “We have identified an opportunity to position ourselves as a thought-leading player in the hybrid space between commercials and entertainment, and Bri’s background in developing long-running series and high-profile feature docs for networks and streamers in the US and UK makes her the perfect choice to build on our unscripted slate.”