Boat Rocker names Todd Lubin president as Jay Peterson steps down

Todd Lubin

Canada’s Boat Rocker Studios has reshuffled its unscripted division, with chief Jay Peterson stepping down after three years in the role.

Todd Lubin has been installed as president for the division, which houses production firms including Maven, Proper Television and Matador Content, the latter co-founded by Lubin and Peterson.

Matador was acquired by Boat Rocker in 2018 and is behind Lip Sync Battle for Paramount+.

Boat Rocker’s unscripted arm also produces shows including Pretty Baby: Brooke Shields for Hulu and Discovery+ series Downey’s Dream Cars, among numerous others.

Peterson, who steps down immediately, will work as an exec producer over the coming months, while Lubin reports to Boat Rocker chiefs David Fortier and Ivan Schneeberg.

The duo said: “[Peterson’s] history with Matador and Boat Rocker, and his deep experience as an unscripted producer and executive, will help ensure a seamless transition within our unscripted division as Todd moves into this studio leadership role.

“We have an exciting slate of unscripted series and documentaries at Boat Rocker and we’re looking forward to working with Todd in his new role to continue to produce bold, entertaining, and critically acclaimed unscripted content, which will continue to remain an important part of Boat Rocker’s mandate.”

Fortier and Schneeberg wished Peterson “well in his next endeavours”, but a next move is not yet known.

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