‘Destination X’ travels to RTL4 for Dutch adaptation

Destination X

RTL4 in the Netherlands has commissioned a local adaptation of Be-Entertainment’s adventure reality format Destination X.

This is the sixth territory to pick up the show, following a co-commission by the BBC in the UK and NBCUniversal in the US in April. The Belgian format, created by Geronimo, originally launched on VTM in Belgium in February has also sold to M6 in France and ProSieben in Germany.

The format follows 10 contestants as they embark on the road trip of a lifetime, but have no idea of their location.

Once on the ‘Destination X bus’, reality is tweaked to mislead them and the viewers. Information comes with a number of clues designed to help the contestants decide if they can trust what they see.

At the end of each episode, the contestant who places their X on a map furthest away from the bus’s actual location has to leave the game and loses their shot at winning a cash prize.

Destination X is distributed globally by Be-Entertainment, while Geronimo has previously been behind titles including The Big Job Switch and Doctor Davy.

Be-Entertainment MD Gepke Nederlof said: “The team from RTL in the Netherlands immediately saw the potential of the format and we’re very proud to finally announce that we will partner with them on such an adventurous journey and it’s extra special to see the Destination X bus travel so close to our own home.”

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