Fremantle hires All3Media Int’l’s Kit Yow for Asian sales

Kit Yow

Production and distribution giant Fremantle has appointed All3Media International’s Kit Yow as VP of sales for Asia.

Based in Singapore, Yow will report to Haryaty Rahman, who was promoted to EVP of sales of Asia at the end of last year.  She will be responsible for driving sales of formats and finished tape with local broadcasters and platforms to help grow the business in the region in the team led by Rahman.

Yow was most recently the VP of sales at All3Media International where she helped to expand the business and its content partnerships across Asia. During her six-year tenure, she closed a raft of content licensing deals and was also responsible for licensing BBC dramas to Asian OTT platforms such as Pumpkin Films in China and Naver in South Korea.

“Kit’s experience within the industry speaks for itself. She will no doubt bring an invaluable level of expertise and know-how to the Fremantle family as we look to grow the business, reaching local audiences across Asia. Her drive and understanding of all genres will make Kit a brilliant new VP sales and we look forward to working with her to ensure we continue to build on our success to date,” said Rahman.